Professional Retail Management Certification

What’s Covered in the Course?

Some of the aspects that the team member can expect to learn include:

• An insight into retail management – what it is and why it is important today;
• An understanding of the impact of merchandising and pricing within the business;
• Sales, working at a point of sale, attitude and customer service;
• How to identify different customer behaviours, to ensure that the business provides its clients with the best service at all times;
• Customer communication and how important this is to the success of the business;
• The retail environment and what to expect – the do’s and don’ts that your employee should respect;
• How to build a long term relationship with the organisation’s customers;
• The importance of stock management and how to effectively manage stock;
• Insider knowledge into choosing an ideal store location;
• The importance of proper store layout and design;
• The logistics of supplying and receiving stock;
• Retail security systems and the procedures that must be in place;
• How to build a successful team and the importance of team communication;
• Multi-channel retailing and retail marketing and how this can help to boost the business;
• The importance of brand management;
• The essential health and safety procedures that must be in place;
• The trading constitution and customer laws relating to your business.